|
Issue |
Title |
|
Vol 1, No 1: July 2019 |
The Mediation Effect of Customer Perceived Value and AttitudeToward Advertisement on Social Media Influencer’s Credibility on Purchase Intention |
Abstract
PDF
|
Liem Pamela Lukito, Retno Yustini |
|
Vol 2, No 1: July 2020 |
The Role of Marketing Mix, Corporate Image and Brand Equity in Purchase Decision of Daihatsu Ayla |
Abstract
PDF
|
David Gunawan |
|
Vol 4, No 1: July 2022 |
The Strategy Of Marketing Communication Mix To Increase Brand Awareness Through Instagram In PT. ICF |
Abstract
PDF
|
Margareta Ernanda Rahardani, Ridwan Sanjaya |
|
Vol 1, No 1: Special Issue of the 9th International Conference on Business and Economy, June 2024 |
The Synthesis of Integrative sustainable capability to Indonesian Sustainable Eco-print Fashion |
Abstract
PDF
|
Lufina Mahadewi, Annisa Dwiyana |
|
Vol 6, No 2: January 2025 |
Transforming Patient Complaints: Strategic Layout and Operational Processes Enhancements at Pharmacy Unit |
Abstract
PDF
|
Aditya Nugraha, Rustina Untari |
|
Vol 6, No 1: July 2024 |
VRIO Analysis as a Basic Strategy for Obtaining Construction Tenders in Construction Service Companies |
Abstract
PDF
|
Cresentiana Cythia Wulandari, Maria Y. D. Hayu Agustini |
|
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