Vol 7, No 2

January 2026

DOI: https://doi.org/10.24167/jmbe.v7i2

Table of Contents

Research

Implementation Strategic Planning Tools in Small Business. A Case of “SDS” Dump Truck Rental Enterprise
Emeraldza Egi Widjaja, Maria Y. D. Hayu Agustini
PDF
101-120
The Influence of Event Marketing, Live Streaming, and Influencer Credibility on Online Purchase Intention in the 'Clash of Champion' Event on the YouTube Platform with Customer Engagement as a Mediating Variable
Fitriana Ayu Eka Safina, Heru Tri Sutiono
PDF
121-139
Exploration on the Perception toward Relational Capability and e-CRM on the Natural Craft Business Actors in Central Java, Indonesia
Berta Bekti Retnawati, Okti Ruenda, Maria Yosephine Dwi Hayu Agustini, Yulianto Tejo Putranto
PDF
140-156
Reconstruction of the Sustainable Finance Scheme Framework with Indigenous Law Communities
Tandori Tandori, Caecilia Wahyu Estining Rahayu
PDF
157-181
5Ss Based Planning at the Bintang Anugrah Toy Store Semarang
Debby Setyo Widianingtyas, Bayu Prestianto
PDF
182-208
Designing a Web-Based Digital Marketing and Payment System for Mobile Coffee Business Using WordPress and Midtrans
Andreas Jevon Laksmono, Ridwan Sanjaya, Erdhi Widyarto Nugroho
PDF
209-223