Pengembangan Strategi Social Media Marketing Untuk Mengingkatkan Keanggotaan UMKM Di Kadin Bali
Abstract
The Chamber of Commerce and Industry (KADIN) is a government organization that houses all Indonesian entrepreneurs within the scope of state, private and cooperative businesses. The Chamber of Commerce and Industry is a bridge in several processes, ranging from the process of coaching to advocating Indonesian entrepreneurs. In increasing the excellence of the Indonesian business world, the development of national resources must be carried out in a balanced manner to build a strong market economy order. In this service, the writer uses the Participatory Action Research (PAR) method by going through three stages, namely the planning, implementation and observation stages. With the existence of social media marketing, the membership of MKM Kadin Bali has increased from time to time.
Keywords
Social Media, Strategy, Micro, Small and Medium Enterprises
Full Text:
PDFDOI: https://doi.org/10.24167/patria.v6i1.10759
Refbacks
- There are currently no refbacks.
Copyright (c) 2024 Patria : Jurnal Pengabdian Kepada Masyarakat
View My Stats | ISSN 2656-5455 (media online)