Ronia Tambunan


In Indonesia, the Law on Social and Environmental Responsibility (known as CSR) has been
enforced. CSR has been contained in Law No.40 of 2007 on Limited Liability Company
Article 74 on Social and Environmental Responsibility. In CSR practice, an important role of
manager in the implementation of corporate CSR practices is required. Social responsibility
is always accompanied by the social responsibility of managers who are sometimes willing to
sacrifice company goals, interests and company needs to support social responsibility
actions. Manager profiles show sympathetic to ethics and social responsibility and integrate
them through management strategies (Jose'-Luis et al., (2010). The manager profile
distinguishes between agency and stewardship models. The agency model shows individuals
tend to behave opportunistically and the main concern is improving their own well-being as
well as maximizing shareholder value. Meanwhile, the stewardship model tends to behave
collectively with the interests of the organization and all stakeholders. The influence of
manager profiles on CSR practices is mediated by perceived role of ethics and social
responsibility. The measurement of the management profile variable using the 5-point Likert
scale is cited from Jose'-Luis et al. (2010), the perceived role of ethics and social
responsibility using the model developed by Singhapakdi et al., (1996), while the CSR
practice variables use GRI guidelines .
This research was conducted at manufacturing company of Semarang City. Respondents who
are the samples of this research are managers in manufacturing companies with BPS data
2014. This study collected 47 managers participated in the survey by answering the
questionnaire given. The results of this study indicate that the Manager Profile has no effect
on CSR Practices through Perceived Role Of Ethics and Social Responsibility. This is
because companies do not good CSR practices and not continuously based on GRI content
guidelines. This indicates that the manager profile of both stewardship and agency approach
has no effect on CSR Practices through perceived role of ethics and social responsibility.


Manager Profile, Perceived Role Of Ethics and Social Responsibility, CSR Practice

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